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Bit.ly Website Review

June 13, 2025 at 8:58 AM
URL shortening service
Checked by Website Reputation Checker
Table of Contents
Danger Zone
Risky Territory
Caution Advised
Trusted but Verify
Safe & Secure

Bit.ly Website Preview

Live Capture
Desktop View
Jun 13, 2025
Website screenshot of Bit.ly
Verified Safe
100
Trust Score
#71
Global Rank
US
Location
Full size screenshot of Bit.ly

About bit.ly

Gridinsoft Anti-Malware does not block bit.ly.

Our analyzer determines that website bit.ly is using WordPress CMS. WordPress is the most popular content management system, powering over 43% of websites globally. Due to its extensive use of plugins, WordPress can present risks to visitor data if the site is not adequately secured and updated.

Bit.ly Digital Footprints

Cookie Consent

The website implements cookie consent mechanisms in compliance with privacy regulations such as GDPR or CCPA. This demonstrates that bit.ly adheres to data protection standards and provides users with control over personal data collection practices.

Link Shortener

The website bit.ly employs URL shortening services to create abbreviated web addresses. While commonly used for convenience and marketing purposes, shortened URLs can obscure destination websites and may be exploited to conceal malicious or deceptive content.

Wordpress Platform
AI-generated Text

Content analysis suggests the website utilizes AI-generated text for primary content creation. While AI-generated content is not inherently problematic, it may indicate rapid website development without thorough editorial review. Based on security research, websites with extensive AI-generated content may correlate with reduced trustworthiness due to minimal human oversight in content creation.

Multilanguage

The website provides multi-language support, demonstrating international accessibility and commitment to diverse user populations. Multi-language implementation typically indicates professional development standards and global operational scope, representing a positive trust indicator.

Popular Site

Traffic analysis indicates bit.ly receives substantial visitor volume, suggesting widespread user adoption and active utilization. High traffic levels generally correlate with legitimate operations and established user trust, though verification of traffic sources remains advisable.

High Trust Score

Independent security assessment from Scamadviser indicates bit.ly maintains a high trust rating based on security protocols, user feedback, and operational transparency metrics.

Color Guide
  • Requires special attention: Indicates areas with potential risks or issues that need careful review.

  • Positive indicators: Highlights trusted elements or reliable features that enhance user confidence.

  • Exercise caution: Signals areas where user data is involved or points that may require additional care.

  • Neutral: Provides information without indicating risk or reliability, serving as general context only.

Verified Safe

100 / 100
Trust Score
June 13, 2025 at 8:58 AM

Domain Information

Organization Bitly
Top Level Domain
.ly
Domain Extension

Technical Details

IP Address 67.199.248.10
Hosting Provider
AS396982 Google LLC
New York City, US
Global Rank
#71
Primary Language

Content Analysis

Original website content:

Bitly Connections Platform | Short URLs, QR Codes, and More

Bitly’s Connections Platform is more than a free URL shortener, with robust link management software, advanced QR Code features, and a landing page solution.

URL shortening link tracking analytics

Security Analysis

Detection Signatures:
Cookie Consent Link Shortener Wordpress Platform AI-generated Text Multilanguage Popular Site High Trust Score

These signatures are used to generate the security fingerprint below.

Security Fingerprint
salami-tennessee-nebraska-zebra
Unique identifier based on site analysis

Bitly

Bitly is a URL shortening service that allows users to shorten, share, and track links. It was founded in 2008 and is headquartered in New York City. Bitly provides various tools and analytics to help businesses and individuals optimize their links and understand their audience.

Bitly Link Shortener

Bitly Link Shortener is a tool that allows users to shorten long URLs into shorter, more manageable links. It helps save space and makes sharing links easier.

Bitly Analytics

Bitly Analytics provides detailed insights and analytics on the performance of shortened links. It tracks click-through rates, geographic location of clicks, and other valuable data to help users understand their audience and optimize their link strategies.

URL Shortening

Bitly provides a URL shortening service that allows users to shorten long URLs into shorter, more shareable links.

Link Tracking

Bitly offers link tracking services that allow users to track the performance and engagement of their shortened links. It provides valuable data such as click-through rates, geographic location of clicks, and more.

How popular is this website?

Popularity
71
-1
Bit.ly is among the top 10,000 sites globally, drawing a high volume of traffic. Popular platforms can be attractive targets for scams or large-scale attacks, but they often employ robust security measures to detect and mitigate threats.

Gridinsoft API Get free access to monitor suspicious domains through our API.

Are You the Owner of Bit.ly?

If you own Bit.ly, we'd love to hear from you. If you'd like to challenge the trust score assigned, we're happy to take a closer look. You can write to us legal(at)gridinsoft.com. However, please be prepared to provide proof of your business's legitimacy. Introduce yourself with your real name. Please note, we never charge website owners for reviews or reconsideration requests. For more information, please review our Disclaimer.

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Your score for bit.ly
100
points /100
The score is based on a 1-100 scale, with 100 being the most reputable.
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