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Toluna.com Reputation Check

July 25, 2026 at 5:41 PM
Market Research
Checked by Website Reputation Checker
Table of Contents
Danger Zone
Risky Territory
Caution Advised
Trusted but Verify
Safe & Secure

Toluna → Safety Check

First checked March 13, 2025 at 8:58 AM
Website content and technical signals analyzed
Method: automated checks + analyst review.
Trusted but Verify Key details in this review: low BBB review score and low SmartCustomer score. Review the evidence before relying on the site.
Trust signal radar Normalized trust signals for toluna.com Domain Maturity: 9742 days Domain Maturity Warning Cleanliness: 0 detections Warning Cleanliness Safety Level: 2 negative tags, 2 warning signals Safety Level Positive Signals: 9 positive signals Positive Signals Popularity: Tranco rank 38,362 Popularity Trust Zone: .com Trust Zone Operational Signals: 10 detected services Operational Signals Location Credibility: Hosting country US Location Credibility
Figure 1. Trust signal radar for toluna.com. Larger shaded area indicates stronger trust signals.

How we scored toluna.com

On-page mentions:
Gift Card, Canada, France
Tech signals:
React Platform, Android App, Apple App, Facebook Integration
Positive signals:
  • no major malware/phishing detections
  • strong independent trust
  • favorable customer feedback from 242117 reviews
  • good BBB rating and BBB accreditation
  • business infrastructure
  • popular site
  • verified business services
  • mobile application
  • a long-term domain history (26.7 years)
  • multi-language support
Negative signals:
  • low third-party review ratings
  • low third-party customer review scores
Context signals:
  • standard payment methods
Review sentiment:
Favorable
4.2 / 5 ★★★★☆
Based on analysis of 242,117 reviews from SmartCustomer, BBB, and other public sources.
Last checked July 25, 2026 at 5:41 PM by Gridinsoft Trust Model v2.5.0
Toluna.com is a website that offers online surveys and polls for users to participate in. Users can share their opinions on various topics and earn rewards for their participation. The platform also allows users to create their own surveys and polls to gather insights from the community. With a global presence, Toluna.com provides a platform for individuals to voice their opinions and contribute to market research.
This domain was registered 26 years ago through the company Gandi SAS and ownership information is not publicly available.

About toluna.com

We reviewed toluna.com and found a mix of positive and cautionary signals. The site does not currently look like a confirmed scam, but the evidence is not strong enough to treat it as fully established either. The current trust score is 71/100. Key signals include low BBB review score, low SmartCustomer score, and verified business-service footprint. Public review signals are mixed across third-party sources, so key commercial claims should still be checked independently. Verify key details and recent independent feedback before relying on this site for important actions.

Figure 2. Website screenshot for Toluna.com. 2026-07-25 20:41:55

FAQ

Is toluna.com safe?

Current analysis does not clearly confirm that toluna.com is safe. Important context includes low BBB review score and low SmartCustomer score. Independent verification is still recommended before relying on it.

Why does toluna.com have mixed reputation signals?

Key factors include registrar information (Gandi SAS), hosting in US, a domain age of 26.7 years, and presence in public traffic rankings. Major malware and phishing engines did not report active blacklist detections at the time of review, but reputation-related warning signals were still present. The trust score blends security detections, domain and infrastructure signals, on-page behavior patterns, and public review history when available. The overall assessment remains mixed because third-party reputation sources do not point to a fully consistent trust profile.

Toluna Digital Footprints

A structured view of the site's detected themes, page signals, and related online footprint elements.

Reliable Payment Method

Payment processing utilizes established and secure payment systems including major credit cards, PayPal, or other recognized financial service providers. These payment methods typically offer fraud protection and dispute resolution mechanisms to safeguard consumers.

Gift Card
Registration Form

This website implements data collection forms that may request personal information including names, email addresses, phone numbers, or other sensitive details. You should verify its legitimacy and review privacy policies before submitting personal data.

Canada
France
Cookie Consent

toluna.com implements a cookie-consent interface for managing tracking and data-collection preferences.

Trust Seal

This site displays trust badges or security seals; these are positive signals but should be validated for authenticity.

React Platform

This website is built using React, a popular JavaScript library for creating interactive user interfaces.

Android App

The toluna.com website offers a mobile application for Android devices, indicating expanded platform presence beyond web-based services.

Apple App

This website has an iOS mobile application available, indicating cross-platform accessibility for Apple device users.

Multilanguage

The website provides multi-language support, demonstrating international accessibility and commitment to diverse user populations. Multi-language implementation typically indicates professional development standards and global operational scope, representing a positive trust indicator.

Google Tag Manager

The toluna.com website uses Google Tag Manager to add and update tracking tags on its website.

Facebook Integration
jQuery Library
Long Term SSL Certificate

The SSL certificate for this site is valid for more than 6 months, indicating a long-term commitment to security and trust.

AI-generated Text

This site contains text patterns consistent with machine-generated or AI-assisted content production.

Popular Site

toluna.com shows elevated traffic signals relative to similar domains; this is generally positive but does not by itself prove legitimacy.

Low SmartCustomer Score

This site has a low SmartCustomer score (1.5) based on 151 reviews, indicating a low level of trust from customers.

Established Domain

This site has maintained active domain presence over time, indicating operational continuity.

Good BBB Rating

toluna.com has a high BBB (Better Business Bureau) rating of A+, indicating strong business practices and customer trust. This is a positive indicator of legitimacy.

BBB Accredited

This site is an accredited member of the Better Business Bureau, demonstrating commitment to ethical business practices and customer satisfaction.

Low BBB Reviews

This site has negative customer reviews on the Better Business Bureau (1.0 stars from 14 reviews), indicating customer dissatisfaction and potential service issues.

Verified Business Services

The domain toluna.com publishes TXT verification records for multiple third-party business platforms. This indicates that the domain has been connected to those services at the DNS level.

Business Infrastructure

This domain is configured for several service layers, such as email delivery, platform verification, or security tooling. This reflects a broader operational setup than a minimal single-purpose deployment.

Color Guide
  • Requires special attention Marks high-risk findings that should be reviewed first.
  • Exercise caution Highlights areas involving user data, payments, or permissions.
  • Positive indicators Shows trust signals that support the site's reliability.
  • Neutral General context that does not increase or reduce risk on its own.

Domain Information

Created November 26, 1999 at 2:20 PM Updated: October 26, 2025 at 12:27 PM · Expires: November 26, 2026 at 2:20 PM
Domain Age 26.7 years
Organization Toluna
Registrar Gandi SAS IANA ID: 81
Abuse Email [email protected]
Domain Status Client Transfer Prohibited DNSSEC: UNSIGNED
Top Level Domain .com Generic TLD

Technical Details

HTTP status 403
IP Address 18.173.132.34
Hostname server-18-173-132-34.jfk52.r.cloudfront.net
Hosting Provider Amazon.com, Inc. New York City, New York, US
Network AS16509 - Amazon.com, Inc. Hosting
SSL Certificate GlobalSign RSA OV SSL CA 2018 TLSv1.3 · Valid for: 13 months · from September 30, 2025 at 11:56 AM · to November 1, 2026 at 11:56 AM
Name Servers edns4.ultradns.biz
edns4.ultradns.com
edns4.ultradns.net
edns4.ultradns.org

Content Analysis

Website title Home - Influence Your World | Toluna
Website description Toluna, a great way to answer surveys and get rewarded for sharing your opinions.
Available languages
MALAY
Detected themes
Toluna market research consumer insights surveys polls
Mentioned hosts (32)
analytics-ipv6.tiktokw.us www.googletagmanager.com fonts.googleapis.com apps.apple.com www.facebook.com z.clarity.ms www.google.com unpkg.com googleads.g.doubleclick.net cdnjs.cloudflare.com ad.doubleclick.net code.jquery.com www.toluna.com capi-automation.s3.us-east-2.amazonaws.com stats.g.doubleclick.net and 17 more

Security Analysis

Detection Signatures These signatures are used to generate the security fingerprint below.
Reliable Payment Method Gift Card Registration Form Canada France Cookie Consent Trust Seal React Platform jQuery Library Low SmartCustomer Score Low BBB Reviews
Verified Services This domain has been verified by the following legitimate services and organizations, confirming authentic ownership and proper email security configuration.
Atlassian Software development tools (Jira, Confluence). Facebook Social media platform by Meta. Firebase GlobalSign SSL certificate authority. Google Verification Domain ownership verified by Google. Hcp HashiCorp Cloud Platform verification. KnowBe4 Security awareness training platform. Microsoft 365 Microsoft cloud productivity suite (Office, email, etc.). Prowly Prowly PR software verification. Teamviewer SSO TeamViewer Single Sign-On.
Security Fingerprint Unique identifier based on site analysis

Are You the Owner?

If you own Toluna.com and want to challenge the trust score, please submit a review request via portal.gridinsoft.com. There you can claim your profile and add verified company/contact details. If you cannot access the portal, email legal(at)gridinsoft.com with proof of legitimacy and contact details. We never charge website owners for reviews or reconsideration requests. For more information, please review our Disclaimer.

Leave a review

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Publication Tip

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- Your email remains confidential.

Gridinsoft Portal
Signed in via Gridinsoft Portal · View profile
Your score for toluna.com
71
points /100
The score is based on a 1-100 scale, with 100 being the most reputable.
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