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Ipsy.com Reputation Check

October 19, 2026 at 4:25 AM
Checked by Website Reputation Checker
Table of Contents
Danger Zone
Risky Territory
Caution Advised
Trusted but Verify
Safe & Secure

Ipsy → Safety Check

First checked September 17, 2025 at 4:31 PM
Website content and technical signals analyzed
Method: automated checks.
Trusted but Verify Key details in this review: low SmartCustomer score and verified business-service footprint. Review the evidence before relying on the site.
Trust signal radar Normalized trust signals for ipsy.com Domain Maturity: 7928 days Domain Maturity Warning Cleanliness: 0 detections Warning Cleanliness Safety Level: 2 negative tags Safety Level Positive Signals: 6 positive signals Positive Signals Popularity: Tranco rank 29,125 Popularity Trust Zone: .com Trust Zone Operational Signals: 14 detected services Operational Signals Location Credibility: Hosting country US Location Credibility
Figure 1. Trust signal radar for ipsy.com. Larger shaded area indicates stronger trust signals.

How we scored ipsy.com

On-page mentions:
Beauty
Tech signals:
React Platform, Next.js Framework, Strong Community Presence
Positive signals:
  • no major malware/phishing detections
  • strong independent trust
  • good BBB rating
  • a verified profile linked to this domainYouTubeIPSY1,480,000 subscribers · 14.1 years
  • business infrastructure
  • popular site
  • verified business services
  • a long-term domain history (21.7 years)
Negative signals:
  • low third-party review ratings
Review sentiment:
Unfavorable
2.5 / 5 ★★★☆☆
Based on analysis of 8,152 reviews from SmartCustomer, BBB, and other public sources.
Last checked October 19, 2026 at 4:25 AM by Gridinsoft Trust Model v2.5.8
This domain was registered February 18, 2005 at 7:13 PM through the company GoDaddy.com, LLC and ownership information is not publicly available.

About ipsy.com

We reviewed ipsy.com and found a mix of positive and cautionary signals. The site does not currently look like a confirmed scam, but the evidence is not strong enough to treat it as fully established either. The current trust score is 71/100. Key signals include low SmartCustomer score, verified business-service footprint, and strong verified community presence. Public review signals are mixed across third-party sources, so key commercial claims should still be checked independently. Verify key details and recent independent feedback before relying on this site for important actions.

FAQ

Is ipsy.com safe?

Current analysis does not clearly confirm that ipsy.com is safe. Important context includes low SmartCustomer score and verified business-service footprint. Independent verification is still recommended before relying on it.

Why does ipsy.com have mixed reputation signals?

Key factors include registrar information (GoDaddy.com, LLC), hosting in US, a domain age of 21.7 years, and presence in public traffic rankings. Major malware and phishing engines did not report active blacklist detections at the time of review, but reputation-related warning signals were still present. The trust score blends security detections, domain and infrastructure signals, on-page behavior patterns, and public review history when available. The overall assessment remains mixed because third-party reputation sources do not point to a fully consistent trust profile.

Ipsy Digital Footprints

A structured view of the site's detected themes, page signals, and related online footprint elements.

Beauty
React Platform

This website is built using React, a popular JavaScript library for creating interactive user interfaces.

Google Tag Manager

This website uses Google Tag Manager to add and update tracking tags on its website.

Next.js Framework
Social Media Links

The presence of social media links on the website indicates that it references social media accounts. This signal alone does not confirm ownership or authenticity of those profiles.

Long Term SSL Certificate

The SSL certificate for this site is valid for more than 6 months, indicating a long-term commitment to security and trust.

Popular Site

This site shows elevated traffic signals relative to similar domains; this is generally positive but does not by itself prove legitimacy.

Low SmartCustomer Score

ipsy.com has a low SmartCustomer score (2.0) based on 805 reviews, indicating a low level of trust from customers.

Verified YouTube Channel

Ownership verification confirms that this site controls the YouTube channel IPSY (@ipsy) (1,480,000 subscribers, 4,053 videos, 359,786,537 total views, since 2012, country: US).

Established Domain

This site has maintained active domain presence over time, indicating operational continuity.

Verified Business Services

The domain ipsy.com publishes TXT verification records for multiple third-party business platforms. This indicates that the domain has been connected to those services at the DNS level.

Business Infrastructure

This domain is configured for several service layers, such as email delivery, platform verification, or security tooling. This reflects a broader operational setup than a minimal single-purpose deployment.

Strong Community Presence

This site has ownership-verified social or community presence with substantial audience reach.

Color Guide
  • Requires special attention Marks high-risk findings that should be reviewed first.
  • Exercise caution Highlights areas involving user data, payments, or permissions.
  • Positive indicators Shows trust signals that support the site's reliability.
  • Neutral General context that does not increase or reduce risk on its own.

Domain Information

Created February 18, 2005 at 7:13 PM Updated: February 23, 2026 at 3:32 PM · Expires: February 18, 2027 at 7:13 PM
Domain Age 21.7 years
Registrar GoDaddy.com, LLC IANA ID: 146
Abuse Email [email protected]
Domain Status Client: Delete · Renew · Transfer Prohibited +1 more · DNSSEC: UNSIGNED
Top Level Domain .com Generic TLD

Technical Details

HTTP status 301
IP Address 54.83.170.54
Hostname ec2-54-83-170-54.compute-1.amazonaws.com
Hosting Provider Amazon.com, Inc. Ashburn, Virginia, US
Network AS14618 - Amazon.com, Inc. Hosting
SSL Certificate Amazon RSA 2048 M01 TLSv1.3 · Valid for: 7 months · from May 20, 2026 at 12:00 AM · to December 3, 2026 at 11:59 PM
Name Servers ns-1118.awsdns-11.org
ns-2027.awsdns-61.co.uk
ns-263.awsdns-32.com
ns-642.awsdns-16.net

Content from the analyzed website

Quoted for security analysis. These statements belong to the source website and are not endorsed by Gridinsoft.

Original page title Discover IPSY | Personalized Beauty Delivered Monthly | IPSY
Original description Take our Beauty Quiz to get custom beauty picks every month. Join IPSY to discover new makeup, skincare, and brands made just for you.
Primary Language
Profile
IPSY · 1,480,000 subscribers · 14.1 years
Mentioned hosts (50)
apps.rokt-api.com thanks.is landings.ipsy.com d34r8q7sht0t9k.cloudfront.net ipsy.com www.ipsycorporate.com tr.runconverge.com www.facebook.com cm.g.doubleclick.net d38xvr37kwwhcm.cloudfront.net tags.pw.adn.cloud www.google.de ingest.quantummetric.com stats.g.doubleclick.net help.ipsy.com and 35 more

Security Analysis

Detection Signatures These signatures are used to generate the security fingerprint below.
Beauty React Platform Next.js Framework Low SmartCustomer Score
Verified Services This domain has been verified by the following legitimate services and organizations, confirming authentic ownership and proper email security configuration.
Adobe IDP Adobe Identity Management. Apple Apple Inc. services verification. Atlassian Software development tools (Jira, Confluence). Bv Bazaarvoice verification. Cursor SSO AI code editor single sign-on. Facebook Social media platform by Meta. Google Verification Domain ownership verified by Google. Include Linear Issue tracking tool. OneTrust Privacy and security compliance platform. OpenAI AI research company (ChatGPT, GPT). Segment Customer data platform (CDP). Stripe Online payment processing platform. Tiktok
Security Fingerprint Unique identifier based on site analysis

Are You the Owner?

If you own Ipsy.com and want to challenge the trust score, please submit a review request via portal.gridinsoft.com. There you can claim your profile and add verified company/contact details. If you cannot access the portal, email legal(at)gridinsoft.com with proof of legitimacy and contact details. We never charge website owners for reviews or reconsideration requests. For more information, please review our Disclaimer.

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Your score for ipsy.com

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Matched by website fingerprint
71
points /100
The score is based on a 1-100 scale, with 100 being the most reputable.
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